Apple’s buy page now says shoppers can come back on October 12 to get ready for iPhone Duo pre-orders, which open October 16 at 5 a.m. PT.
Apple’s U.S. iPhone Duo buy page now tells shoppers to come back on October 12 to get ready for pre-order — four days before orders open. We verified the storefront copy on apple.com/shop/buy-iphone/iphone-duo: “Come back on 10.12 to get ready for pre‑order. Pre-order starting at 5:00 am PT on 10.16. Available starting 10.23.” MacRumors (Juli Clover, September 29, 2026) and 9to5Mac (Ryan Christoffel, September 29, 2026) first flagged the product-page update.
Get Ready is Apple’s familiar pre-order prep flow in the Apple Store app and on apple.com. Per MacRumors and 9to5Mac, it typically lets you:
When pre-orders go live, a completed Get Ready setup is meant to speed checkout — often described as one-tap / faster ordering. It is preparation, not a reservation: you still have to place the order after the window opens, and Apple has not promised that Get Ready locks inventory or guarantees October 23 delivery.
Apple has not published an exact clock time for Get Ready to open on October 12. 9to5Mac expects the window to run through much of October 15, but that end time is not an official cutoff on the buy page we checked.
From Apple’s buy page and prior launch messaging:
Apple’s marketing page at apple.com/iphone-duo continues to highlight the October 16 / October 23 cadence; the explicit 10.12 Get Ready line sits on the shop / buy flow.
MacRumors notes Get Ready will be especially useful if early supply is tight — a theme that lines up with recent manufacturing reporting. Our desk previously covered iPhone Duo final-assembly yields only ~60%, Foxconn source tells Jiemian. Treat yield chatter as attributed rumor; treat the October 12 Get Ready date as Apple storefront copy.
Sources: Apple — Buy iPhone Duo (verified storefront copy: Get Ready 10.12; pre-order 10.16 5:00 a.m. PT; available 10.23); MacRumors — Juli Clover (Sept. 29, 2026); 9to5Mac — Ryan Christoffel (Sept. 29, 2026); product context via Apple — iPhone Duo and Apple Newsroom — Apple unveils iPhone Duo.