Gurman: foldable will be called iPhone Duo, start at $2,000, and arrive as early as October
Hours before Surprise and Shine, Mark Gurman says Apple’s foldable is iPhone Duo — $2,000 for 256GB, white and dark blue, Apple Pencil support, and sale as early as October.
Hours before Apple’s Surprise and Shine event, Bloomberg’s Mark Gurman is out with a last-minute update on the company’s first foldable iPhone — including a name change that breaks with months of “Ultra” chatter.
According to reporting from MacRumors and 9to5Mac, Gurman now says the official name will be iPhone Duo, emphasizing the dual-screen design rather than the “Ultra” branding Apple employees have used internally.
$2,000 entry price — and an October sales window
Gurman’s latest note puts the entry model at $2,000 for 256GB, with higher storage tiers climbing toward roughly $3,000. That is a meaningful shift from yesterday’s : Apple is reportedly eating some of the memory-cost overrun to keep the starter configuration at the $2,000 line, while still passing more of the bill to buyers who pick larger storage.
